Field notes
Page 10 of 47.
Older posts in the field-notes archive. 464 total.
- [NEEDS INPUT] read
Electronics Influencer Marketing in 2026, What Actually Works
How electronics brands like Anker and DJI find creators in 2026. Named-creator roster, real rate anchors, DB-backed picks across YouTube.
- consumer electronics
- wearables
- dtc
- influencer marketing
- [NEEDS INPUT] read
AG1 vs Liquid IV Creators (2026), Who Fits Which Roster
Why AG1-style brands need different creators than Liquid IV-style. Audience cuts, named picks, fit math.
- meal kits
- functional beverage
- dtc
- influencer marketing
- [NEEDS INPUT] read
Which Non-Alcoholic Spirit Creators Fit Your Brand in 2026?
- alcohol
- regulated markets
- TTB
- influencer marketing
- [NEEDS INPUT] read
FDA Vape Warning Letter Language, What Creators Got Wrong
- vape
- nicotine
- regulated markets
- PACT Act
- [NEEDS INPUT] read
Sleep and Recovery Influencer Marketing in 2026
How sleep and recovery brands like Helix and Eight Sleep find creators in 2026. Named-creator roster, real rate anchors, DB-backed picks.
- sleep
- mattress
- recovery
- influencer marketing
- [NEEDS INPUT] read
Which D2C Sexual Wellness Creators Actually Fit Your Brand
- sexual wellness
- regulated markets
- Meta shadowban
- influencer marketing
- [NEEDS INPUT] read
The SaaS Creator Disclosure Checklist (2026)
FTC plus platform disclosure rules for SaaS creator deals. Skillshare and Squarespace data, 8 line checklist.
- saas
- creator tools
- b2b
- influencer marketing
- [NEEDS INPUT] read
Big vs Mid-Tail Gaming Creator Rates (2026)
Why 250K-sub gaming creators often beat 1M+ on cost-per-buyer. TheDooo vs mid-tail, confirmed rates.
- mobile gaming
- app installs
- gaming creators
- influencer marketing
- [NEEDS INPUT] read
How to Vet Meal Kit Creators in 2026 (12-to-5 Roster Playbook)
Vet meal kit creators like Hooper's Beta and TheNewbys. 4 archetypes, 5 call questions, and the 12-to-5 cut to a signed pilot.
- meal kits
- functional beverage
- dtc
- influencer marketing
- 9 min read
Which Influencer Marketing Agency in Rome Should You Hire in 2026
Eight of the Italy-based creators we track, with full deal counts and rates, plus our network rate benchmarks so you can budget a Rome campaign with numbers.
- influencer marketing
- rome
- agencies
- rates